Conversations are 24-hour increments, or "sessions", that start whenever the first message from a business is delivered. The first message can be initiated by the business or a business reply within 24 hours of a user message. A user is defined as the person or entity with whom the business is messaging.

Each action in your flow = 1 step
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Simple flow example (3 steps):
- Receive order
- Add Shopify tag
- Send message

Steps are counted each time your flow runs. Every component you drag from our toolbox = 1 step when used. Every account gets 500K free steps in a month.

No. Unused ops will not carry over.

Yes. We calculate a daily rate for a flow and you pay only for the days that the flow was actually published/used.

Your messages and flows will continue to work. But, if you exceed the Fair Use Limits, you will charged excess charges according to the rates set forth in the Fair Use Limits and associated charges of the pricing page.

Yes. You pay first and use later. You will be charged your Monthly Susbcription fees on the first day of your billing period. You would then need to recharge your account with prepaid credits in order to have any Conversations.

You can choose to pay by month or by year. You can start/stop or make changes to your plan at any time.

You can upgrade and downgrade plans, right inside Zoko. Upgrades are effective immediately. Downgrades are effective from the next billing period.

We offer a discounted price for brands that have annual committed messaging volumes of 250K conversations or more per month. Please contact Sales for more information.

Once you sign up for a Zoko account, you become the first Agent. You can then add your team members as Agents by inviting them, using their email IDs. Let’s say you have added 100 agents. Your brand can now have 100s ofparallel conversations with customers on a single WhatsApp number.

Bring your own number. You can give us any valid number (from any country) and we can set it up as your Official WhatsApp API number. We will send a One Time Password (OTP) to verify that you own the number. Remember that once you set up a number on the Official WhatsApp API, you cannot downgrade to a WhatsApp Business Account or regular WhatsApp Account.

Yes you can re-use a number but you’d need to delete your existing WhatsApp account before we activate it as your Official WhatsApp API number.

No. That would be like trying to install WhatsApp on 2 numbers. Once a number is setup on the API, it cannot be used on a phone.

No. You will only need the phone to receive the activation OTP. Once you are verified, we don’t need the phone anymore for WhatsApp. You can continue to use it for making regular phone calls, receiving SMS text messages etc. But you can’t use WhatsApp on that phone with that number, again. You will need to use WhatsApp via the Zoko dashboard or the Official WhatsApp API.