One of the most powerful options in broadcast is Smart Re-attempts and it’s something you should never disable when running broadcast campaigns (we’ve enabled it by default). This option ensures that your messages reach as many people as possible, even if some fail to be delivered due to Meta’s restrictions on marketing messages.

How It Works

Let’s say you send broadcast messages to 10,000 customers. Of those, 7,000 are delivered but 3,000 fail due to Meta’s restrictions. Without Smart Reattempts, you'd have to manually sift through the list, identify the failed messages or create segments and resend them, a time-consuming and tedious process.

But with Smart Reattempts, the system handles everything for you:

• Automatic Identification: The system automatically identifies any failed messages as soon as the broadcast is sent.
• Automatic Retry: You can set a timeframe for when the system should retry, whether it’s 12 hours later, 24 hours later, or whatever suits your campaign best (Max 48 hours only).

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To Set Up the Timeframes:

1. Click on the edit pencil icon next to the reattempt.

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2. By default, the conditions is set to retry 2 times, but you can modify these timeframes. (You can also add up to 3 retries by clicking Add Attempt)

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3. You can also delete conditions if mistakenly added by clicking on delete icon.

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4. Once you've set the conditions, click Save.

And that’s it!

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You can view the list of broadcasts here. Hover your mouse over the "i" icon to see more details.

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Keywords: Broadcast, re-attempts, Retry broadcast, Failed broadcast, Send broadcast

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